The brief:

 

C’est Design was entrusted by A5 to envision a new Super Luxury residential project, following the success of CINQ ROYAL. Created for the Quiet Luxury clientele, it speaks to those who cherish timeless elegance, simplicity, and refinement.

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The project presents Private Pool Villas, starting at 65 million baht, offering the highest level of privacy and a taste for sophistication in every detail.

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Our creative solution:

 

We named the project CINQUIÈME (“Sankiem”), inspired by the Cinquième Arrondissement de Paris—a serene, verdant, and exclusive neighborhood, ideal for elevated living.

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Its brand identity is expressed through a logo uniting the Roman numeral V (5), a symbol of timeless classicism, with the refined silhouette of a crystal wine glass—capturing life’s most precious moments, reserved only for the few.