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C.O.D.E

2018   |   Brand identity

The brief:

 

The brand, “C.O.D.E,” thought it was time to refresh its identity and to engage with teenage customers in addition to family groups at that time.

Our creative solution:

 

The refreshing applied simplified yet classic shapes of desserts as the new identity. This underlined its “Cafe of Desserts” core in an attractive light to teenagers.

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